Fred Perry

Fred Perry is named after its founder – the triple Wimbledon champion. The brand’s polo shirts have been a part of the British subcultural uniform since the 1950s, with each generation adopting it as their own. Not just for tennis players, the polo shirt has been worn by musicians, filmmakers, and rebels, shifting it from sportswear to streetwear. Most recently, the label has collaborated with Beams and Raf Simons.